Episode 21: Free Challenges: Are They Worth It?

 
 

Wondering if free challenges are worth the time and energy? Do they convert? Curious to know whether to make them live or evergreen? Learn my tips and tricks for hosting high-converting free challenges in seasons in this episode of The Ashly Locklin Show.

Course Launch Academy: ashlylocklin.com/course-launch-academy

Join my Free Facebook Community here: facebook.com/groups/TheSocialSoiree

Here’s a preview of what you’ll learn in this episode:
What to consider when hosting a free challenge
The logistics of creating & hosting a live challenge
The logistics of creating & hosting an evergreen challenge
If free challenges are worth the time and energy

Find me on social:
Instagram: @ashly_locklin instagram.com/ashly_locklin
Facebook: facebook.com/ashlylocklinwellness
Pinterest: pinterest.com/ashlylocklin

Show Notes:

This episode is brought to you by Course Launch Academy, my signature course. It’s your A-Z, fool-proof roadmap for creating, launching, and scaling your online course! 

I have a PhD in Educational Leadership and built a 7-figure and a 6-figure online business, so this is a culmination of my life’s work. 

It walks you through identifying your most profitable course topic, validating it so you know it will sell, creating it, marketing it, selling it, then scaling it. I walk you through every single step of the process so there is zero guesswork or missteps! And I give you a complete DFY library of resources so all your emails, posts, stories, and slides are done! 

If you have thought about creating your own course but you’re unsure of how to actually make it, price it, and sell it, CLA is definitely for you! 

The best part is that I provide a complete “done for you library” so that all your posts, emails, and story sequences are done for you - so you can launch with zero confusion or stress. Everything is plug and play and ready to go! 

You can learn more about Course Launch Academy here: ashlylocklin.com/course-launch-academy

What’s covered in this episode: 

  1. How I used free challenges to build my network marketing business and how I now use them to host high-converting launch events for my courses and offers. 

  2. My tips for hosting live challenges that convert

    • Choosing a sexy, appealing theme and creating a challenge that people actually want to join

    • Creating an engaged Facebook group

    • Growing the group through your own marketing efforts and through referrals

    • What to present during the challenge

    • When to pitch your offer

    • What to do with the group when you’re not running the free challenge

  3. How to create an evergreen challenge

    • The platforms to use

    • How to deliver the content

    • The pros and cons of evergreen challenges

  4. Why you should give free challenges a try

  • To build your list

  • To nurture your audience

  • To generate a community of warm prospects

  • To establish yourself as the authority and make sales through your free challenges

Please take a screenshot while listening and tag me @ashly_locklin, tell me what you thought of the episode, and how you are going to put your blinders on and focus on what’s most important in this season of your business! 

And most importantly, get out there and make those money moves!

LINKS: 

Course Launch Academy: ashlylocklin.com/course-launch-academy

Free Facebook Community: facebook.com/groups/TheSocialSoiree

 

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